Meet Your Designers
Did you know you have a trio of clothing designers working for you?
Ask any of them, and they will say that you are the star of Midnight Velvet.
They’d even say that during the design process, you are their guiding star.
And guess what’s on their mind
You and your extraordinary style.
We spend a lot of time thinking about what the Midnight Velvet customer likes, what will work with the things she already has in her closet – and what will make her feel fabulous.-Ashley
Our customer doesn’t want to look like everyone else. She loves beautiful, boutique pieces, and we work very hard to create them.– Kirstie
We like to add details that make her style more original.-Rachel
Fashion Advice – Designer by Designer
LOVES CLOTHES (AND REALLY LOVES SHOPPING!)
Best Fashion Advice?
“Wear what makes you happy, and be confident in your choice! In all my years of going to fashion shows, I’ve seen that people can wear pretty much anything…and if they’re confident, they will look BEAUTIFUL.”
STARTED SEWING IN 7TH GRADE HOME EC…AND NEVER STOPPED.
Best Fashion Advice?
“Do not let ‘fashion rules’ dictate your style. It is all about the way you carry yourself. If you feel good, confidence will radiate from you.”
NEW YORK CLOTHING DESIGNER FOR 10 YEARS – AND A TWIN. HER MOM MADE MOST OF HER CLOTHES GROWING UP…AND, LUCKY FOR RACHEL, THIS WAS A GOOD THING.
Best Fashion Advice?
“Style is about balance. If you have an oversized top, wear a slim-fitting bottom. If your hemline is short, pair it with tall boots. If you’re wearing neutrals, accessorize with pops of color. And most importantly, always add elements that bring out your personality. Don’t be afraid to stand out!”
Midnight Velvet Favorites: Designer by Designer
Lattice Edge Shootie
ASHLEY’S FAVORITE THING TO SHOP FOR?
“They’re an easy, really fun way to experiment with your style.”
Favorite Midnight Velvet piece? The Lattice Edge Shootie
“It’s a neutral that goes with so much, but it’s still full of sassy attitude and makes your legs look longer.”
Racin Flutter Top
KIRSTIE’S FAVORITE THING TO SHOP FOR?
“There’s so much variety in color and style, and it’s easy to create the perfect outfit by pairing with jeans or a skirt…a blazer or a sweater.”
Favorite Midnight Velvet piece? The Racin Flutter Top
“It’s flowy and forgiving—without being oversized. I wear it a lot. It’s not too sheer, either, since it’s double layered. Just a great piece to dress up or dress down.”
Alissa Crochet Dress
RACHEL’S FAVORITE THING TO SHOP FOR?
“They’re so versatile. Wear them with boots…or sandals. Easy-to-wear, one-piece dressing.”
Favorite Midnight Velvet piece? The Alissa Crochet Dress
“What a great summer piece! It’s comfortable and can go from work…to a walk on the beach. The Alissa is a beautiful blank canvas that can be accessorized however you like!”
Designer Q & A
Could you describe the style of the Midnight Velvet customer?
ASHLEY – Classic and sophisticated. Unique. She looks great because she’s confident and comfortable in her own skin.
KIRSTIE – She is well put together—from head to toe. And she likes compliments. Who doesn’t?
RACHEL – She likes to stand out in a very feminine, original way.
What’s your favorite part of being a designer?
ASHLEY – My favorite part is seeing our customers wearing our stuff—loving it and looking gorgeous. We sometimes spot them at fashion shows or conventions…and that’s the best!
KIRSTIE – I love playing with clothes and seeing a product go all the way from an idea to our customers’ closets. It’s really fun and really rewarding.
RACHEL – I love the artistic side of it and really focusing on the product—making it extraordinary for her.
Who designs what?
ASHLEY, KIRSTIE, & RACHEL – We design together.
ASHLEY – It takes a village to create a Midnight Velvet piece. We work very closely with the Midnight Velvet buyers. They are the ones who know what sold well…and what didn’t. They’re the experts at finding out what the customer is loving and not loving. She gives us ideas…and then the collaboration begins.”
Send a Message to
Ashley, Kirstie, and Rachel
Here’s your chance to talk to your designers. Is there something you want them to know about you or the events you go to? Is there anything you’d like to see more of—any colors, cuts or fabrics?
Message Our Designers at firstname.lastname@example.org
Thanks for reading about us—but thank you especially for being part of Midnight Velvet and allowing us to design for you. We may bring the color and bling, but you bring the inner sparkle and light. Keep on being your beautiful best—and shine BRIGHT!